Our Process


We start with a no fee, initial Discovery Meeting where we get acquainted, discuss what you'd like to accomplish, and determine how our firm can help improve your situation. If we mutually agree that it makes sense to move forward in the planning process, we’ll decide upon the level and complexity of planning. From there, we undertake a/an:

  • Identification of your financial and personal goals and objectives (funding a child’s education, developing an efficient retirement income strategy, passing on wealth to the next generation, etc.) The identified goals and objectives are specific, realistic, and measurable. All goals include time horizons. An in-depth discussion of risk is undertaken and your risk tolerance is determined. 

  • Assessment of your present financial situation by collecting information regarding net worth and cash flow statements, tax returns, insurance policies, investment portfolios, pension plans, employee benefit statements, etc.

  • Resolution of finance related issues. Obstacles to achieving financial independence are identified so that resolution may occur. Examples of issues areas can include too little or too much insurance coverage, inadequate cash flow, a high tax burden, inadequate retirement savings, high levels of exposure to risk, inappropriate or deficient estate planning, etc.

  • Design a written financial plan that includes recommendations and solutions to any financial related issues.

  • Implementation of the financial plan. The financial plan is finalized and agreed upon. The recommendations and solutions are executed to increase the probability of reaching your goals and objectives. This is the most critical step in the process; without action, your goals may not be realized. 

  • Evaluation and Monitoring of the financial plan.  The planning process provides periodic review and revision of the plan to assist in the achievement of financial goals. This periodic review looks back at all aspects of the financial plan to evaluate progress. Modifications and adjustments to the financial plan, including changes in risk tolerance and account reallocation/rebalancing, are undertaken to adapt to the changes in your life and circumstances. The frequency of this periodic review (quarterly, semi-annually, annually) is determined by your preferences.


Planning produces piece of mind and it is our role to partner with you in this mission of discovery and action.



Keen Capital, LLC is a registered investment adviser (RIA) located in Westminster, CO.  Keen Capital, LLC may only transact business in those states in which it is registered, or qualifies for an exemption or exclusion from registration requirements.  Keen Capital, LLC’s web site is limited to the dissemination of general information pertaining to its advisory services, together with access to additional investment-related information, publications, and links.  Accordingly, the publication of Keen Capital, LLC’s web site on the Internet should not be construed by any consumer and/or prospective client as Keen Capital, LLC ‘s solicitation to effect, or attempt to effect transactions in securities, or the rendering of personalized investment advice for compensation, over the Internet.  Any subsequent, direct communication by Keen Capital, LLC with a prospective client shall be conducted by a representative that is either registered or qualifies for an exemption or exclusion from registration in the state where the prospective client resides.  For information pertaining to the registration status of Keen Capital, LLC, please contact the state securities regulators for those states in which Keen Capital, LLC maintains a registration filing.  A copy of Keen Capital, LLC’s current written disclosure statement discussing Keen Capital, LLC's business operations, services, and fees is available at the SEC’s investment adviser public information website – www.adviserinfo.sec.gov or from Keen Capital, LLC upon written request.  Keen Capital, LLC does not make any representations or warranties as to the accuracy, timeliness, suitability, completeness, or relevance of any information prepared by any unaffiliated third party, whether linked to Keen Capital, LLC’s web site or incorporated herein, and takes no responsibility therefore.  All such information is provided solely for convenience purposes only and all users thereof should be guided accordingly.

Keen Capital, LLC, 2830 Ranch Reserve Lane, Westminster, CO 80234 | info@keencapital.net