Investment Advising


Given the fact that planning is an ongoing process to help clients' make sensible, prudent decisions about their finances, we work with the majority of our clients on a retained, comprehensive basis. We also provide a high level of flexibility in implementing our recommendations and managing investments. 

The Investment Advising solution allows Keen Capital the ability to advise you on captured assets (401K, 403b, RSUs, ISOs, Annuities, Life Insurance, Executive Compensation Arrangements, etc.).  It also provides you with the option of choosing your own investment provider(s). 

The Investment Advising solution includes:

  • development, implementation, and monitoring of the financial plan.

  • working with you to implement and monitor the recommended asset allocation of your investments held at your financial institution(s) (brokerage accounts, mutual funds, 401k/403b, etc.). 

  • non-discretionary investment advisory services in which you choose your preferred custodian/investment company (i.e. Vanguard, Fidelity, Schwab, etc.). 

  • periodic reviews (quarterly, semi-annul, annual, based on your preference) to monitor your investment plan including performance reviews, rebalancing, and reallocation.

  • updating of the financial plan on an annual basis to adjust to your changing circumstances, priorities, and life events. 


Ideal for clients who:

  • are traditionally self-directed investors.

  • would like a financial professional to develop and execute a plan but would prefer to retain control of their investments. 

  • tend to have the time, knowledge, and discipline to manage their own assets. 

  • desire a partner who will put a plan in place, assist in monitoring the performance and direction of their assets through periodic reviews, and annually update their financial plan.


After completing the Comprehensive Planning process, some clients may be more comfortable delegating the management responsibilities of their investments full-time. Therefore, Keen Capital's Investment Management solution may be most appropriate. (see Investment Management).  



Keen Capital, LLC is a registered investment adviser (RIA) located in Westminster, CO.  Keen Capital, LLC may only transact business in those states in which it is registered, or qualifies for an exemption or exclusion from registration requirements.  Keen Capital, LLC’s web site is limited to the dissemination of general information pertaining to its advisory services, together with access to additional investment-related information, publications, and links.  Accordingly, the publication of Keen Capital, LLC’s web site on the Internet should not be construed by any consumer and/or prospective client as Keen Capital, LLC ‘s solicitation to effect, or attempt to effect transactions in securities, or the rendering of personalized investment advice for compensation, over the Internet.  Any subsequent, direct communication by Keen Capital, LLC with a prospective client shall be conducted by a representative that is either registered or qualifies for an exemption or exclusion from registration in the state where the prospective client resides.  For information pertaining to the registration status of Keen Capital, LLC, please contact the state securities regulators for those states in which Keen Capital, LLC maintains a registration filing.  A copy of Keen Capital, LLC’s current written disclosure statement discussing Keen Capital, LLC's business operations, services, and fees is available at the SEC’s investment adviser public information website – www.adviserinfo.sec.gov or from Keen Capital, LLC upon written request.  Keen Capital, LLC does not make any representations or warranties as to the accuracy, timeliness, suitability, completeness, or relevance of any information prepared by any unaffiliated third party, whether linked to Keen Capital, LLC’s web site or incorporated herein, and takes no responsibility therefore.  All such information is provided solely for convenience purposes only and all users thereof should be guided accordingly.

Keen Capital, LLC, 2830 Ranch Reserve Lane, Westminster, CO 80234 | info@keencapital.net